In the web world new technologies and User Interface design techniques emerge that improve upon web users experience emerge fairly rapidly, soon users expect these design methods and technology everywhere. When they stumble upon sites that lack these features and methodologies users tend to wander off to a newer more updated website. Here are some things to consider when planning your site re-design with your web designer.

1. Don’t clutter a page and overwhelm a visitor, with to many choices visitors become indecisive and may choose another web site that is better organized.

2. Users don’t read web pages they scan for content and information. Make good use of headings with information directly related to the heading underneath. Those who are interested in reading more about the subject usually will.

3. Anyone visiting your website for information will not spent a lot of time digging around for what their looking for. User don’t want a scavenger hunt, they want information that is clearly laid out for them in manageable chunks.

4. Users want total control of their web browser and hate pop up windows that cannot be closed or links that trigger ads when hovered over, or any unrequested pop up, slide out, or screen overlay. I immediate leave a website with any of these.

5. Intuitive navigation is very important. No one like the feeling of being lost or confused.

6. Put the most important and relative information the first two paragraphs of your website. Users tend to scan websites in the shape of an “F”, The scan the header and then the subheading(s) and then the left rail. All in no particular order

7. Be short and concise in your text, avoid jargon, and any names that come from the marketing department. Also leave out blocks of plain text and exaggerated text. These all seem to usually get skipped over.

8. And finally the most important aspect of the website is good design. Remember whitespace is your friend, don’t make a design so elaborate that users have to think in order to navigate or find content. Clear colorful contrasting colors with large icons, 1-2-3, or A-B-C, steps that guides users though any type of process work the best. Remember keep it simple.